These 6 Insights Will Get You Ahead On Your Crowdfunding Project

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Crowdfunding has been helping a lot of startups chase their business dreams but there are still a good number of people who are afraid to try out the platform. Some are apprehensive to try it out because it has a lot of technological stuff in it. For others, they believe that talking to other people is not really their strongest point.

As much as it is able to reach out and support people with their dreams, it can only do so when you give it a try. If you are a project initiator trying to make sense of an existing campaign or a startup finding the courage to get started with your own social funding project, here are a few things you can look into to help get started with crowdfunding.

Crowdfunding insights

These insights will help you understand the platform a little better and could give you the edge that you need to move forward.

  • Hard work pays off. When you see successful projects getting funded in a matter of minutes or getting more than what they aimed for, one of the first things that could come to mind is how lucky they are. But what you need to understand is that “luck” could only mean preparation meeting opportunity. You need to put in the hard work before, during and even after a crowdfunding campaign to help you reach your goal.

  • Find a way to work smart as well. As you work hard, you need to find a way to work smart as well. In today’s fast paced world, you should be able to keep up. If you are working out on one computer in the office and you find yourself dragging your feet over the weekend to answer a mail, you need to think smart. Your smartphone could help you access those communication opportunities without having to leave the comfort of your own home.

  • It is much like storytelling. When you are putting together your crowdfunding project, you need to keep in mind that you are talking to people and sharing a story. As such, you need to keep them engaged to make them want to learn more about your project. Be a good storyteller and they will be a good audience.

  • You need more than just a landing page. Once you get them engaged, you have to keep at it and if you just have one landing page that has a short description of what the project is, you might be leaving your investors hanging. Be more proactive and have a plan to give more information when needed. You also need a multi-media marketing plan to reach out to a lot of people and provide the information they need in return.

  • Talk to people. Contrary to what you might have believed since high school, not everyone is mean. On the contrary, there are a few people out there that are genuinely nice and wants you to succeed like friends and family. Just open up and talk to people and if you find some of those that are out to pull you down, leave them and concentrate on the good ones.

  • It is not the end of the world when you fail. If failure is not an option then you need to join the marines but even they fail at times. When you fail to reach your crowdfunding goal, take is as a lesson and use it to put together and launch a better one the next time around. It is not the end of the world and you are getting a great learning curve out of it.


This article is written by the Crowdfunders Editorial Team. In Asia, Crowdfunders.Asia is a leading portal on providing news related to crowdfunding, start-up, property and business. It is operated by CoAssets is South East Asia’s first listed and largest real estate crowdfunding platform. If you have any Crowdfunding news or stories to share, please email [email protected]


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