Crowdfunding is on the rise for journalism, Pew report finds

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Although crowdfunding is still “a drop in the bucket” when compared to the multi-million dollar business of print advertising, journalists are increasingly turning to their audiences for cash to bankroll various projects, according to a new report from the Pew Research Center. In the first nine months of 2015, crowdfunding projects devoted to journalism raised more than $1.74 million on Kickstarter, according to the report. That’s up from $49,256 in 2009, the year Kickstarter launched. The amount of crowdfunding projects has also increased, growing from 17 to 173 projects over that same period.

Likewise, the contributor base to journalism projects on Kickstarter has also expanded, increasing to 25,651 people in 2015 from an initial 792 people in 2009.

To read the full article, click http://s.coassets.com/1dI.

 

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